Case study
David Lloyd York

Setting

Nursery

Service

Managed Service

Industry

Leisure

Key Contact

Louise

Operations Director

Key stats

  • Returned a profit within 11 months of opening 
  • Reached maturity by year 3 with 96% occupancy
  • Average year-on-year occupancy rate now 85%  

David Lloyd clubs is a British multinational sports, health and leisure business that runs health clubs and gyms across Europe, mainly in the United Kingdom.

In 2011 the company asked us to open and operate a new nursery in their David Lloyd York health club. Their plan was to create a vibrant, reliable and highly reputable facility that could be used by both club members and families in the local community.

From concept & design

We acted as the lead consultants on the design and layout of the nursery, working closely with their contractors to create a child-centric environment for children aged from birth to 5 years.

 

To mobilisation & launch

We have significant expertise when it comes to designing and delivering bespoke childcare services for our clients.  This particular project required us to create a nursery from scratch, including fully equipping the space, recruiting and training the childcare team and setting up systems and communications channels for prospective parents. Our project management team did so well at keeping everything on track that we were able to open the nursery in September 2012, ahead of schedule. Our operations and finance teams then worked together to ensure a smooth launch.

Our achievements

Financially

  • Turned a profit within 11 months
  • Hit 55% occupancy in year one and 96% by year three
  • Average occupancy 85% year on year

Operationally

  • Graded ‘good’ by Ofsted
  • Established a great reputation in the local area
  • Retained an excellent and hardworking manager since opening
  • Provided extracurricular activities (swimming and tennis) within the nursery
  • Implemented a library programme to support language development and 'myHappymind,’ a programme that supports mental wellbeing in children
  • Launched ad-hoc nursery spaces, delivering more flexible childcare that parents can book 24/7

Ready to put great childcare at the heart of your workplace?